from 4%
On TikTok and Snapchat
Fee on each deposit. It drops as your monthly volume grows.
Nutra ad accounts with your claims read before you top up.
Nutra accounts fall, and nobody honest will tell you otherwise. A lot of what brings them down is written on a policy page, though, in words you can search for. Send us the landing and two creatives and we read them with those pages open.
Send us this
- Product and ingredients
- Landing page
- Two creatives
- Markets
One creative, a different rulebook on each platform.
Your winning angle doesn't travel. Read across before you duplicate the campaign.
| Platform | Weight loss | Before and after | Health claims | Before you run |
|---|---|---|---|---|
| Meta | 18+. Supplements can show the effect, if you state the time it took. | Cosmetics, at 18+. No close-ups pinching fat. | No cure claims on 11 listed diseases. No promised result by a date without a qualifier. | 18+ targeting. No lines attacking how someone looks. |
| No hCG for weight loss. No ephedra. | Not named in the health policy. | Nothing unapproved sold as preventing, curing or treating a disease, and no claim to work like a prescription drug. | No supplements with pharmaceutical or dangerous ingredients. Read the Unapproved substances list. DHEA in US campaigns only. | |
| TikTok | Weight loss products aren't named. Ask us by market. | Banned for food supplements in many markets, Saudi Arabia, the UAE, South Africa and Turkey among them. | A disclosure in the local language across much of Latin America. | Local approval or certification at 18+ in many markets. Closed in some, Lebanon and Ukraine among them. The US and UK sections don't list supplements, so ask. |
| Snapchat | Weight loss supplements aren't allowed, fat burners and appetite suppressants included. 18+ on anything that mentions weight. | None showing a person's weight loss. | No over-exaggerated claims. Snap's own example is "Drop 2 dress sizes in a week!" | Supplement advertisers need Snap's approval first, and may have to prove authorisation. |
| X | Ask us. | Ask us. | Ask us. | We confirm X case by case. |
| Bigo | Not named. | Not named. | "100% Natural" and "100% Pure" are rejected, and so is exaggerated effect. "Best Quality" passes. | Medical products rejected. Reviewed by hand. Direct BIGO Ads agreement. |
Meta
- Weight loss
- 18+. Supplements can show the effect, if you state the time it took.
- Before and after
- Cosmetics, at 18+. No close-ups pinching fat.
- Health claims
- No cure claims on 11 listed diseases. No promised result by a date without a qualifier.
- Before you run
- 18+ targeting. No lines attacking how someone looks.
- Weight loss
- No hCG for weight loss. No ephedra.
- Before and after
- Not named in the health policy.
- Health claims
- Nothing unapproved sold as preventing, curing or treating a disease, and no claim to work like a prescription drug.
- Before you run
- No supplements with pharmaceutical or dangerous ingredients. Read the Unapproved substances list. DHEA in US campaigns only.
TikTok
- Weight loss
- Weight loss products aren't named. Ask us by market.
- Before and after
- Banned for food supplements in many markets, Saudi Arabia, the UAE, South Africa and Turkey among them.
- Health claims
- A disclosure in the local language across much of Latin America.
- Before you run
- Local approval or certification at 18+ in many markets. Closed in some, Lebanon and Ukraine among them. The US and UK sections don't list supplements, so ask.
Snapchat
- Weight loss
- Weight loss supplements aren't allowed, fat burners and appetite suppressants included. 18+ on anything that mentions weight.
- Before and after
- None showing a person's weight loss.
- Health claims
- No over-exaggerated claims. Snap's own example is "Drop 2 dress sizes in a week!"
- Before you run
- Supplement advertisers need Snap's approval first, and may have to prove authorisation.
X
- Weight loss
- Ask us.
- Before and after
- Ask us.
- Health claims
- Ask us.
- Before you run
- We confirm X case by case.
Bigo
- Weight loss
- Not named.
- Before and after
- Not named.
- Health claims
- "100% Natural" and "100% Pure" are rejected, and so is exaggerated effect. "Best Quality" passes.
- Before you run
- Medical products rejected. Reviewed by hand. Direct BIGO Ads agreement.
Sources, all checked 1 Nov 2026 except X. Meta health. Google health. TikTok health. Snapchat policy 3.4. Bigo rules. X policy.
11
Eleven words to search your landing for.
Open your ad copy and your landing in another tab. Hit Ctrl+F.
- Diabetes
- Herpes
- Thyroid
- Psoriasis
- Ebola
- Cancer
- Autism
- Alzheimer's
- Parkinson's
- ALS
- HIV
Meta calls the list exhaustive. A claim to cure, heal or eliminate any of these takes the ad out, even when a doctor says it on camera. Treating or managing symptoms is a different sentence, and Meta says so in the same line.
So the freelancer's "reverses type 2 diabetes" in paragraph four is the line to find tonight.
Exhaustive list, Meta Health and Wellness policy, updated 22 July 2026.Send us the landing
The rejection you find on Monday is the expensive one.
Three ads get disapproved on Friday night and the spend drops without a sound. On Meta those rejections feed a health score in the panel, with a level and the next thing to do on each ad account. You also hear it from a person.
Account health with the next action, before it costs you.Sample dataUSD wallet$32,400$38,400
Compliance
Account health: a score for each ad account, and what to do on each one.
3 ads disapproved on acct_de_11. Telegram alert sent
Ad accountHealthLevelWhat to do
acct_eu_0794HealthyNothing to do
acct_de_1168WarningCheck the rejected ads
acct_uk_0388HealthyNothing to do
acct_fr_0538CriticalUnder review by Meta
Healthy31
Warning4
Critical1
Nutra sits in Regulated.
Regulated is our price band. Permission is a separate step with the platform.
$1,040 deposit at 4% = $1,000 on your ad accounts + $40 fee
Paying in crypto adds an exchange fee. You get that number with your rate.
Meta, Google, X, Bigo. Your rate depends on vertical and volume. One message in chat gets you the number.
Budapest, July 2026. Our team was there.
Nutra questions from the chat.
One client, no names.
How we countMonthly spend, first month to peak.
- TikTokNutra$38.9k to $98.5k in 7 months
Client ad spend on Meta, TikTok and Snapchat, without our own group companies and unattributed spend, to 31 October 2026.
Can I run weight loss?
On Meta, yes at 18+, with the effect and the time it took stated. On Snapchat, no weight loss supplements at all. TikTok's health policy doesn't name weight loss products, so we check your market, and Google looks at the ingredients. Tell us the product and the geo.
Are before and after images allowed?
On Meta, for cosmetics at 18+. Weight loss ads can show the effect and the time it took, without pinching fat in close-up. Snapchat bans them for a person's weight loss. TikTok bans them for food supplements in many markets, Saudi Arabia, the UAE, South Africa and Turkey among them.
Will you read my landing page?
Yes, before you top up and at no charge. It's part of our Preflight. A person reads the landing and the creatives with the policy open and tells you what would get flagged. That's our reading, and the platform still decides.
Why was my ad rejected on one platform and not another?
They don't share a rulebook. Meta lets a supplement show its effect with a timeframe, and Snapchat won't take a weight loss supplement at all. One creative, two reviews.
Can you run it if Meta already banned me?
Send us the notice. We read what Meta said and tell you straight whether we can work with you. A new account doesn't fix a policy problem, so if the offer caused the ban, the offer has to change first.
What happens if an account falls?
Bans happen and the platform decides. You hear it from a person, with what the platform told us. We read why it happened, fix what can be fixed and resubmit with you. If the account can't come back, you get a new one at no charge. Before you top up, ask us what happens to the budget on a banned account.
Send the landing before the platform reads it.
You hear what we'd flag before you top up.
Chat on TelegramPrefer WhatsApp? We're there too.
Receipt
- A person on chat$0
- Vertical checked$0
- Landing read$0
- Two creatives read$0
- Account opened$0
Before your first deposit$0